The final accomplishment Governor Andrew Cuomo touted at his legislative victory press conference yesterday was the launch of an ad campaign to lure business investments into the state, and that some star power had been acquired to make sure the ads packed a punch.

“This is New York State,” Robert De Niro’s voice declares over one of the commercials. “We built the first railway and the first trade route to the West. We built the tallest skyscrapers, the greatest empires. We pushed the country forward. Then, some said, we lost our edge. We couldn’t match the pace of the new business world. Well today, there’s a NEW New York State.” Read More